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Panasonic Offers Electricals for 1p, Site Goes Down

February 15, 2009

Yesterday, someone had spotted items on Panasonic UK’s online store listed for a whopping 1 pence! These weren’t small clearance items such as fuses, cables or ancillaries, the items listed for £0.01 included TVs and Blu-Ray players. The observant shopper then posted the offer on HotUKDeals where the deal didn’t get as good a reception as a genuine deal, probably due to the blatant mis-price and the tendency of such mis-priced orders being cancelled.

panasonic-page

According to one poster, the mis-price was publicised further, on the local news (unclear if this was radio or TV). By early evening, the 1p items began to show as out of stock and then later on the entire site was closed and replaced with a message saying the site was being upgraded.

panasonicshoperror

 

Someone at the retailers office might get a shouting at on Monday morning, being the web, maybe today. This could have been a genuine/foolish error, or a good way of bumping up the numbers for anyone enquiring about the visitor figures this month.

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